Automation insights and productivity tips from LEAPWORK.
With brick and mortar stores closed during an on-going pandemic, websites, especially e-commerce websites, have to focus more than ever on creating quality customer experiences online. This has created a need for faster testing and new website functionality.
Websites and web applications are a huge part of how businesses acquire customers. Just one poor customer experience can sway their purchasing decision, especially in e-commerce. Users who have a negative experience on a mobile website are 62 percent less likely to purchase from that business in the future. - Think with Google.